standalone
alongside your existing website
Drop pldgr forms into your current site: embedded, as an overlay, or as a standalone donation page on your own (sub)domain. No migration, no rebuild.
donation & campaign formsfor fundraisers who want and expect more
pldgr is the platform for building flexible, personalised forms that connect seamlessly to your marketing automation and CRM. More conversion, better data, less hassle.
two ways to put pldgr to work.
pldgr runs standalone alongside your existing site, or becomes the beating heart of a new fundraising website.
integrated
as your new fundraising platform
Build a site that revolves entirely around fundraising, with pldgr as the engine under your forms, campaigns and data. One whole, one frictionless experience.
pldgr fits your stack.
not the other way around.
CMS-, CRM-, marketing-automation-, payment- and CDP-agnostic. Forms plug straight into the tools you already use. No migration, no lock-in.
+ many more
unmatched flexibility on every form.
Everything is configurable per form or segment: fields, donation frequencies, amounts, context, opt-ins and required fields.
- Upsell and step-up options
- Your own house style, your own (sub)domain
active blocks and prefilling
frequencies
amount
name
email
address
payment options
upsell
add block
one-off · choose an amount
€10
€25
€50
name
email address
donate [amount]
settings
monthly
show upsell
anonymous
conditional logic
conditional logic
one-off · show amounts
monthly · show step-up
✓Marketing Cloud · connected
✓Salesforce · connected
segment
one-off donor · not a member
prefilling
hide prefilled fields
every segment gets the form that fits.
A returning donor sees different fields than a new prospect; a major gift calls for different context than a monthly contribution.
Data you already know is pre-filled automatically from your CRM or marketing automation. Or the field simply isn't shown. Fewer fields, less friction, higher conversion, cleaner data.
Segmentation and personalisation are built into pldgr as standard, on a Professional or Enterprise licence.
new
Support our work
Summer campaign 2026
Name
Email address
€5
€10
€25
Other
donate — €10
returning
Welcome back, Marie
Your next gift
Marie de Vries
€25
€50
€100
Other
Make it a monthly gift — €50/mo.
donate — €50
Thank-you page
Thank you, Marie.
Your one-off gift of €25 makes an immediate impact.
Amount€25.00
MethodiDEAL
ReferencePLD-8832
Next step
Make it a monthly contribution — €25/mo.
the form doesn't end at the donation.
Most platforms treat the thank-you page as an afterthought. pldgr turns it into the start of the next conversation: tailored content, relevant next steps and new ways to stay involved. Personalised and segmented, just like the form itself.
everything you expect.
and a few things you don't.
Counters
Configurable counters for donation totals and campaign goals. Updated in real time.
Lead generation
Send content by email after a visitor leaves their details.
Most popular option
Show the donation choices with a highlighted "most chosen" option.
Postcode & IBAN checks
Validation for Dutch postcodes and IBAN numbers right in the form.
UTM & referral tracking
Every submission automatically carries source and campaign data for reporting.
Overviews
View campaigns, forms and variants in clear overviews.
Templates & form types
Build new forms in no time from earlier forms, form types or ready-made templates.
WCAG AA accessible
Every pldgr form meets the WCAG AA standard. Usable by everyone, with no extra work.
transparent pricing.
no surprises.
No success fee. No percentage of your donations. No limits on users or forms. pldgr scales with your volume, not with the amount you raise.
Starter
€250
/month
All-in, excl. VAT
One-off setup €2,500
Functionality
All form functionality included
Basic pre-filling
Custom (sub)domain
Ambitious roadmap for innovations
Data integrations
CSV exports
Payment provider or Findock
Operations
No limits on forms, users or pages
Service and support included in the price
Support level: Helpdesk
Onboarding session
99.9% uptime
ISO-certified infrastructure in the Netherlands or Europe
Incl. 1,000 submissions per month
Extra usage: €0.15 per submission
most chosen
Professional
€500
/month
All-in, excl. VAT
One-off setup €2,500
Functionality
All form functionality included
Pre-filling from CRM or MA
Segmentation and personalisation
Custom (sub)domain
Ambitious roadmap for innovations
Data integrations
Full CRM and MA integration
Payment provider or Findock
Operations
No limits on forms, users or pages
Service and support included in the price
Support level: Helpdesk
Onboarding session and success manager
SLA with guaranteed response and resolve times
99.9% uptime
ISO-certified infrastructure in the Netherlands or Europe
Incl. 5,000 submissions per month
Extra usage: €0.10 per submission
Enterprise
Custom
Get in touch.
Functionality
All form functionality included
Pre-filling from CRM, MA or CDP
Segmentation and personalisation
Custom (sub)domain
Ambitious roadmap for innovations
Data integrations
Full CRM, MA and/or CDP integration
Payment provider or Findock
Operations
No limits on forms, users or pages
Service and support included in the price
Support level: Helpdesk + dedicated business and technical contacts
Onboarding session and success manager
SLA with guaranteed response and resolve times
99.9% uptime
ISO-certified infrastructure in the Netherlands or Europe
Incl. 50,000 submissions per month
Extra usage: €0.05 per submission
pilot
try it first,
decide afterwards.
In a pilot you work hands-on with the product: in your own environment, with your own forms. There are several shapes, ranging from building forms yourself to a fully connected setup. Which one fits you is something we work out together.
- A pilot usually runs for 60 days: try it without committing to a licence
- Your own environment, with your logo and your colours
- You build real forms and share them through your own link
- We first look together at whether a pilot fits what you want to achieve
pilot
Leave your details and we will get in touch.
The entry pilot tests with direct debit mandates; real online payments belong to a next step. Depending on the shape you choose, one-off costs may apply.
lots of for our customers
faq
frequently asked questions.
What organisations ask us most often before taking the conversation further.
What is included in the licence price?
It is an all-in price for what you run. The licence covers product updates, hosting, and all service and support on your donation forms and your integrations. The setup work at the start is one-off and sits alongside it.
Do we have to rebuild our website?
No. pldgr runs as its own environment alongside your existing website, on its own (sub)domain. We do not touch your site: no migration, no rebuild, and no release from your web developer needed to put a campaign form live.
Do we have to switch CRM?
No. pldgr connects to the CRM, the marketing automation and the website you already have. Switching CRM is rarely something you can simply do — and here you do not have to. Setting up those integrations is part of the onboarding.
Can we try it first?
Yes. In a pilot you build real donation forms yourself, in an environment with your own branding. A pilot usually runs 60 days: trying it out without committing to a licence. Which shape fits — just experiencing the forms, or also real online payments and a connection to your own systems — we decide together in the conversation.
Who is behind pldgr?
pldgr comes out of Us Media, which has been building donation and campaign forms for Dutch charities for years. What was custom-built there every time is now one product, with a roadmap, a fixed point of contact and a support agreement. Us Media is also the contracting party.
Where is the donor data stored?
In your own CRM. That is where it belongs and where it stays. The platform holds a submission only temporarily — long enough to process it and pass it on to your own systems, not as an archive. The form sends the submission straight to our API; nothing is stored in your website environment and the API key never reaches the donor's browser. All infrastructure runs within the European Union and the processing complies with the GDPR.
What if an integration fails?
Then the donation is not lost. Every submission is stored in the platform itself first, before anything goes to your CRM or your mail platform. Those follow-up steps are tracked separately, each with its own status — so a failed integration or thank-you email is visible and recoverable, instead of quietly gone.
Are the forms accessible?
Yes. All pldgr donation forms meet WCAG AA, and that is independently audited every year. While building we also check continuously with Axe DevTools.
We have a lot of volume — can you handle that?
Yes. That is exactly why the processing is decoupled from the tool the forms are built with. Our API scales with it, and the forms themselves are cached.
better conversion starts with a better form
Book a 30-minute demo. We'll show you how pldgr can work for your online fundraising.
book a demo